How to Hire a CHRO: A Complete Guide for UK Companies

How to Hire a CHRO: A Complete Guide for UK Companies

The Chief Human Resources Officer is the executive most directly accountable for the firm’s people strategy — talent acquisition and development, organisational design, total rewards, culture, employee experience, and increasingly the firm’s response to fundamental shifts in how work happens. The role has shifted substantially over the past decade as the strategic importance of talent has grown, as remote and hybrid working have reshaped what employee experience means, and as scrutiny of culture, governance and conduct has elevated the people function from operational HR to strategic executive leadership. The modern UK CHRO is doing a fundamentally different job from the HR Director of a decade ago, and the candidate market reflects this shift.

This guide is written for chairs, CEOs, founders and shareholders working through CHRO succession at UK firms. It sets out what a CHRO appointment actually involves: when the firm needs a CHRO rather than an HR Director, what the role covers, what the candidate pool looks like, how the search process should run, how to think about compensation, and what the first hundred days look like. For our CHRO recruitment service across engagement models — permanent, interim, fractional — see CHRO recruitment. For HR Director appointments at firms not yet ready for the C-suite seat, see HR Director recruitment.

A Note from Our Founder — Adrian Lawrence FCA

CHRO searches are particularly prone to one specific failure mode: boards that have grown accustomed to their HR function being a cost centre brief a CHRO role at HR Director level and then are surprised when the strongest candidates either decline to engage or withdraw at offer stage. The senior CHRO market in the UK has moved decisively. The strongest candidates are running enterprise-scale people functions, sit at the executive table as genuine partners on strategy and organisational direction, and command compensation at the level the strategic dimension warrants. The package, the role specification and the executive committee positioning all need to reflect that for the firm to attract the candidate the role actually requires.

At Exec Capital we run CHRO searches with the strategic and executive-leadership dimensions built in alongside the substantive HR dimension. Strong CHRO candidates evaluate the firm carefully — the CEO’s view of the people function, the seriousness with which the board and executive team take culture and talent, the firm’s investment in HR capability, and the scope of strategic accountability the role actually carries. Firms that present well on these dimensions attract the candidate seniority the role actually requires.

If you are running a CHRO search now, planning succession in the next 12-18 months, or considering whether your existing HR leadership should be elevated to CHRO level, I am happy to walk through your specific situation directly. Every CHRO mandate I take on is handled personally — there are no junior account managers running these searches at Exec Capital.

Speak to Adrian about your CHRO appointment →

Adrian Lawrence FCA  |  Founder, Exec Capital  |  ICAEW Verified Fellow  |  ICAEW-Registered Practice  |  Companies House no. 13329383

The CHRO role and how it differs from HR Director

The CHRO and HR Director roles overlap but are not the same. Understanding which the firm actually needs is the first conversation in any senior people leadership search.

The HR Director runs HR operationally. Talent acquisition processes, performance management, compensation administration, learning and development, employee relations, employment law compliance, HR systems and reporting. The HR Director may be a senior leader but typically reports to a CFO, COO or COO-equivalent and operates at functional rather than executive level. This is the right answer for many UK businesses, particularly smaller and mid-market firms where the executive team is narrower and where strategic HR direction comes from the CEO.

The CHRO operates at executive level. The CHRO sits on the executive committee and typically the board, partners with the CEO on strategic direction, owns the firm’s people strategy as a strategic capability rather than an operational function, and contributes to enterprise-wide decisions beyond the immediate HR remit — strategy, M&A, organisational design, executive team composition. The role is structurally different from HR Director, the candidate pool is narrower, and the compensation envelope is materially higher.

The boundary depends on the firm. Larger established businesses, complex organisations and firms in transition typically need the CHRO seat. Smaller firms, simpler organisations and firms with substantial CEO involvement in people decisions often work effectively with an HR Director. The decision should be deliberate. Firms that appoint a CHRO without the underlying need typically find the role under-defined; firms that try to run with an HR Director when the situation warrants a CHRO typically find the executive team’s people capability falls behind what the firm requires.

When does a firm need a CHRO?

Five triggers typically signal the move from HR Director to CHRO is warranted.

Talent as strategic capability. Where the firm’s commercial trajectory depends on attracting and retaining talent in a competitive market — typically professional services, technology, financial services, and high-growth firms across other sectors — the people function needs strategic leadership at executive level. An HR Director can run effective talent acquisition processes; a CHRO shapes the firm’s overall positioning as an employer and the strategic decisions that follow.

Scale and organisational complexity. Multi-jurisdiction operations, large workforces, complex organisational structures, growing leadership teams, material organisational design challenges. At this scale the people function needs strategic leadership for the same reasons the finance and operations functions do — strategic decisions are too consequential for departmental management.

Strategic transition. Acquisition activity at scale, post-merger integration, business model evolution, major restructuring, geographical expansion. These transitions require people leadership at executive level — handling the cultural integration of acquired businesses, redesigning the organisation, managing leadership transitions, communicating change at scale.

Investor or capital structure changes. PE investment, IPO preparation, growth capital raise. PE sponsors increasingly expect to see senior people leadership in the management team, particularly for the talent and organisational dimensions of the value creation thesis.

Culture, conduct and governance demands. Firms with material conduct, culture or governance challenges — recent regulatory enforcement, public conduct issues, post-#MeToo or post-discrimination investigation rebuilds, ED&I pressure from investors or regulators — typically need senior people leadership at executive level to address the strategic dimensions credibly. FCA-regulated firms and listed companies face increasing scrutiny on the people function’s role in conduct and culture.

What a CHRO actually does

The substantive work of the CHRO role splits into five areas, with the proportions varying by firm size, sector and strategic priorities.

Talent strategy and acquisition. The CHRO sets the firm’s overall talent strategy — what kind of talent the firm needs, how it competes for that talent, where talent capability gaps sit, and how the firm builds the leadership pipeline it needs. Includes executive search relationships, employer brand strategy, university and graduate programme decisions, and the firm’s overall positioning in the talent market. Strong CHROs partner with CEOs on the executive team’s composition itself.

Organisational design and effectiveness. How the firm is structured, how decisions are made, how spans and layers are designed, how the firm scales without losing effectiveness. The CHRO is typically the executive most directly accountable for whether the firm’s organisation matches its strategic ambition.

Total rewards. Compensation strategy, executive remuneration design, equity and incentive structures, benefits, recognition, the firm’s overall reward philosophy. For listed companies, this dimension carries substantial complexity around remuneration committee work, shareholder approval, and disclosure. For PE-backed firms, the equity structures driving management team incentives sit in CHRO territory alongside finance.

Culture, employee experience and ED&I. The firm’s culture as a strategic capability — how it is articulated, measured, developed and changed where necessary. Employee experience as the lived reality of working at the firm — engagement, wellbeing, hybrid working models, flexibility, the design of the working day. Equity, diversity and inclusion as strategic priorities and increasingly as governance requirements.

Executive contribution. The CHRO sits on the executive committee and typically the board, contributing to decisions beyond the immediate people remit — strategy, M&A diligence, organisational design, technology investment in the people function, conduct and governance matters. Strong CHROs are partners to the CEO on strategic direction; weaker CHROs are confined to the HR silo.

The CHRO candidate pool

The UK CHRO candidate pool has expanded as the strategic dimension of the role has grown. Five pools recur across the searches we run.

Sitting CHROs at peer firms. The most common pool — candidates currently holding CHRO at another firm of similar size, sector and complexity. They have demonstrated they can do the job at executive level. The challenge is that the most credible candidates have multiple options at any time. Discreet introduction is the standard search method.

HR Directors at larger firms stepping up. The natural step-up pool. An HR Director at a substantially bigger business who is ready for the C-suite seat at a smaller firm. The candidate brings depth from operating in a more demanding environment, with the trade-off that they are taking the executive-leadership seat for the first time. Strong searches in this pool focus on whether the candidate has demonstrated the strategic and executive contribution alongside HR delivery.

Big Four and consulting firm transitions. Senior partners and directors from people consulting practices transitioning into in-house CHRO roles. The pool brings strong methodology depth, broad sector exposure and substantial change-leadership experience, with the requirement that the candidate has made the substantive transition from advisory to operating leadership.

Sector-specialist CHROs from related industries. Where the firm operates in a sector with specific people dynamics — financial services with regulatory frameworks, technology with talent-market intensity, professional services with partnership structures — candidates who have run senior people functions in similar contexts bring relevant breadth.

Cross-discipline candidates. Candidates whose career has crossed between people leadership and adjacent disciplines — typically organisational effectiveness consultants, executive coaches, behavioural scientists, or general business leaders who have moved into senior people roles. These candidates bring distinctive strategic capability, with the question being whether they have the depth in core HR disciplines (compensation, employment law, HR operations) the role still requires.

Engagement models

We place CHRO appointments across permanent, interim and fractional engagement models. Permanent appointments are the most common — the role is structurally part of the executive team and continuity matters for talent and culture programmes that operate over multi-year horizons. Interim CHRO arrangements are typical during transitions, post-merger integration, or to bridge a gap between a departing CHRO and a permanent successor; the engagement is full-time during the period but with a clear end date. Fractional CHRO appointments work in smaller mid-market firms where the strategic people leadership warrants executive-level capability but the firm size does not justify a full-time appointment, and increasingly in scale-ups and PE-backed portfolio companies where one or two days per week of executive-level CHRO leadership is the right answer.

The search process

A well-run CHRO search has six phases. Total timeline runs to fourteen to twenty weeks for non-regulated CHRO appointments.

The brief. Two to three weeks. The board, the CEO and the search firm align on the role specification, the candidate pool framing, the compensation envelope and the timeline. CHRO specifications particularly benefit from clarifying the strategic dimensions the firm needs most — talent-and-leadership-led, organisational-design-led, culture-and-conduct-led, total-rewards-led — rather than presenting a generic CHRO role.

Market mapping and candidate identification. Three to five weeks. Structured market mapping across the relevant pools, named candidate identification, and discreet engagement.

Shortlist development. Two to three weeks. Strongest candidates from market mapping engaged formally and proceed through structured assessment. CHRO shortlists typically run to four to six candidates.

Interviews and assessment. Three to four weeks. The shortlist meets the CEO, the rest of the executive committee, the chair, and (where applicable) major shareholders or PE sponsors. CHRO assessment combines HR depth (compensation, organisational design, culture, employment law) with executive-leadership capability and the strategic-contribution dimension.

Selection and offer. Two to three weeks. Preferred candidate offered the role, offer negotiated, candidate accepts. CHRO compensation in the UK has shifted upward as the strategic dimension of the role has grown — offers benchmarked against historical internal precedent often miss the relevant market.

Onboarding and handover. Three to twelve weeks. The new CHRO works through their existing notice while the firm prepares the executive committee onboarding, the HR function’s introduction, the board introduction (where applicable), and the first hundred days plan.

Assessment: how to evaluate CHRO candidates

CHRO assessment combines HR depth with strategic capability and executive-leadership evaluation. Three dimensions warrant particular attention.

Strategic HR track record. Strong CHRO candidates can articulate their strategic contribution in terms boards engage with — talent acquisition outcomes, leadership pipeline development, organisational redesigns delivered, culture programmes that produced measurable change, executive remuneration structures designed and implemented. Case-style discussion of specific challenges the firm faces — leadership succession, cultural integration after acquisition, executive remuneration policy, organisational scaling — surfaces this much better than generic competency interviews. Candidates who default to HR theory rather than engaging with substantive examples often turn out to have less strategic substance than they present.

Executive contribution and influence. The CHRO needs to operate at executive level — partnering with the CEO, contributing to strategic decisions beyond the HR silo, building credibility with the rest of the C-suite. References from previous CEOs, COOs and CFOs the candidate has worked alongside provide the most reliable evidence of this dimension.

Team and capability building. Building and leading the HR organisation — particularly attracting senior HR talent and building HR business partner capability that the rest of the executive team values. References from members of the candidate’s previous HR teams, and from HR leaders who chose to follow the candidate to subsequent roles, provide the most reliable evidence.

One specific assessment trap recurs in CHRO searches: confusing operational HR competence with strategic HR leadership. Candidates who have run effective HR operations are not automatically candidates who can lead at executive level on talent strategy, organisational design and the strategic dimensions of the people function. The assessment should test the strategic dimension explicitly.

Compensation

UK CHRO compensation has the four standard components — base salary, annual bonus, long-term incentives, benefits — with the levels and structure varying significantly by firm size, sector and ownership.

SME and mid-market CHROs (firms in the £15-50m revenue range) typically see base salaries from £130,000 to £220,000, annual bonus opportunity of 20-40% of base, and long-term incentive structures that vary by ownership.

Larger private and PE-backed CHROs (firms in the £50-300m revenue range) typically see base salaries from £200,000 to £400,000, annual bonus opportunity of 30-50% of base, and LTI structures dominated by sweet equity in PE-backed firms or significant equity grants in larger private firms.

Listed and FTSE 250 CHROs see substantially higher compensation, structured around shareholder-approved remuneration policies. Base salaries run from £400,000 upward; LTI structures designed for multi-year value creation aligned to the firm’s strategic outcomes.

Sector premiums. Financial services CHROs typically command higher compensation than equivalent CHROs in other sectors, reflecting the regulatory and conduct dimensions of the role. Technology and professional services CHROs often have stronger equity components reflecting the talent-market intensity of those sectors.

Common CHRO search pitfalls

Six patterns recur in CHRO searches that go off-track.

Briefing an HR Director rather than a CHRO. The most common failure mode. Specifications that emphasise HR delivery and team management without the strategic and executive-leadership dimensions attract candidates whose seniority does not match the firm’s needs.

Underspecifying the strategic dimensions. CHRO candidates probe the firm’s seriousness about talent, culture and organisational design as strategic capabilities. Specifications that present these as operational HR responsibilities miss the dimension that strong candidates probe carefully.

Compensation anchored on internal precedent. CHRO compensation has shifted upward materially as the strategic dimension of the role has grown. Boards benchmarking against the previous HR Director’s package or against historical internal precedent often produce offers that strong candidates decline.

Underestimating the executive committee positioning. Strong CHRO candidates evaluate where the role sits in the executive team — does the CHRO report to the CEO, sit on the board, attend audit committee or remuneration committee. Specifications that leave this implicit attract candidates who may struggle to operate at the level the firm needs.

Pattern-matching to the previous CHRO or HR Director. The firm’s people leadership needs typically shift between appointments. The fix is to specify what the firm needs from the next CHRO given current strategic direction.

Confusing HR operational competence with strategic HR leadership. Candidates who present comfortably on HR operations are not necessarily candidates who can lead at executive level on talent strategy and organisational design. The assessment should test the strategic dimension explicitly.

The first hundred days

The first hundred days of a new CHRO’s tenure are where the work done before the appointment either delivers value or fails to. Three things typically determine the outcome.

The CEO-CHRO working relationship. Among the most important relationships for a new CHRO. Strong onboarding includes structured time between the CEO and the new CHRO before the formal start — covering the CEO’s view of the people strategy, the boundaries and partnerships across the executive team, the cadence of their working relationship, and any matters from the previous CHRO’s tenure that the new CHRO needs to understand.

The HR function review. The new CHRO inherits the existing HR organisation and must decide quickly which leaders are partners in the next phase, which need development, and which need to be replaced. The first hundred days are when this assessment happens.

The first people-strategy review. Most new CHROs face the question of where the firm’s actual people position sits versus where the previous CHRO had been reporting. Strong onboarding gives the CHRO the time and information to do this review rigorously rather than reactively — including talent pipeline assessment, leadership team capability, culture and engagement health, total rewards competitiveness, and the realistic talent forecast for the next twelve months.

How Exec Capital approaches CHRO mandates

Exec Capital runs CHRO searches as integrated strategic-and-executive-leadership work. The substantive HR dimension — talent strategy, organisational design, total rewards expertise, culture leadership — receives the same rigour we bring to any senior C-suite search. The executive leadership dimension is built in alongside it. We work on a retained basis for CHRO mandates, and the engagement runs through to the candidate’s first day in role.

Our CHRO practice covers UK SME, mid-market, PE-backed, scale-up and corporate businesses across financial services, professional services, technology, industrial, manufacturing, healthcare and consumer sectors. We run permanent, interim and fractional CHRO mandates depending on what the firm requires.

For boards beginning CHRO succession, considering whether their existing HR leadership should be elevated to CHRO level, or working through the role-distinction question between CHRO and HR Director appointments, we offer a structured initial conversation that walks through the role specification, the candidate pool framing and the realistic timeline before any formal mandate begins. Every CHRO mandate is led personally by Adrian Lawrence FCA — there are no junior account managers running these searches at Exec Capital.

Hire a CHRO with Exec Capital

Speak with Adrian Lawrence FCA today. Direct conversation, integrated strategic-and-executive-leadership approach, role definition and compensation envelope built into the brief.

020 3287 9501

Tell us about your CHRO appointment →

Further reading

For our CHRO and HR leadership recruitment services, see CHRO recruitment, fractional CHRO, interim HR director, and HR Director recruitment.

For related C-suite hiring guides, see How to Hire a CEO, How to Hire a COO, and our complete Knowledge Centre.

For UK people management professional standards, the CIPD (Chartered Institute of Personnel and Development) publishes guidance directly relevant to senior HR leadership in UK businesses. For corporate governance frameworks relevant to remuneration committees, executive pay and the CHRO-board relationship, see the UK Corporate Governance Code, the UK Stewardship Code, and guidance from the Institute of Directors.